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Background Since 1980 Richard Meyer has owned and managed Scottsbluff Landscaping and The Village Garden Center in Scottsbluff, Nebraska. Scottsbluff Landscaping specializes in the design, construction, and maintenance of customized residential and commercial landscapes. The company works throughou…
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1. The Big Box uses traditional mass advertising to deliver product features and benefits. The advertising call to action is to opt in to the Big Box Retailer Customer Affinity for either all or specific products, via the customer’s web or mobile.2. The Big Box affinity program (not required) commu…