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Brian Woolf is a global leader in loyalty marketing. In addition to writing three definitive works on the subject, Measured Marketing: A Tool to Shape Food Store Strategy, Customer Specific Marketing, and Loyalty Marketing: The Second Act, he spends his time helping retailers develop and strengthen…
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A South Carolina native and graduate of the University of South Carolina, Joe is a former U.S. Marine Corps officer. He also served as a commercial airline pilot captain for over 20 years. Real estate is in Joe's blood as his late father, Joe Wallwork, Sr., was a commercial appraiser and residentia…