Access Product Marketing

Description

Access Product Marketing is still a relatively young company, though we have grown rapidly over the last couple of years. Our origins go back to 1997 when a group of entrepreneurs, with considerable experience in the marketing and sales of branded consumer healthcare products, formed a partnership that focused on outsourced sales services for the healthcare industry. We applied our 'big company' expertise to assist companies which lacked this capability helping them access the consumer marketplace through the retail pharmacy network. In 1999, realizing the importance of diabetes care, we shifted the focus of our sales service business to concentrate on this growing sector. Over the next year, the management team began a brand development and product licensing business for retail pharmacy, focusing on value-based diabetes care. We reinforced our expertise in the category with the launch of new device technologies into the consumer marketplace with Theresense. Our next milestone was the acquisition of MDI from Becton Dickinson in 2001, which also marked the beginning of our medical device product development program. We formed a successful partnership with AMG Medical in the following year that has helped us expand into the US home healthcare sector. We acquired Can-Am Care from Johnson & Johnson in 2002, securing our presence in the value-based diabetes care market. We have received great response to the Can-Am Care line of syringes, lancets and glucose tablets.

Products & services

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