Ancona 2, Inc.

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We’re a diverse team of specialists all addicted to the same crazy process. We love a challenge, and our diverse backgrounds add up to the right mix to solve every challenge we encounter. Our greatest skill is guiding our clients to their end goals. We not only find the answers you’re after, but we help you ask the right questions. For over 20years, we’ve operated in New York City and offered award-winning development services and long-lasting creative partnerships to clients in many fields.

Lou Henry was a partner with the founder of A2 inc., Bruce Ancona, for over 11 years before becoming the sole principal of the firm. With over 20 years of experience designing and developing consumer products. He is responsible for the overall management of products from development through production. Lou leads a design team offering product design, engineering, and strategic brand consulting. His strength is creating design idea that not only work as objects but also meet the market objectives.

A2 is a product development consultancy focused on design strategy, market and user research, industrial design and engineering. We have unparalleled experience in bringing award-winning, highly saleable housewares, electronics, major appliances and other user-focused products to market. A2 has developed a highly successful product development method, focusing on a grounded approach to ensure executable design by considering, from the outset, such factors as cost, distribution, & manufacturing.

Client: Decor Craft Inc. Product: Novelty & Gift Items Decor Craft Inc. is a consumer product design company who has become a leading gift manufacturer and distributor around the world. They specialize in bringing fresh design concepts from drawing board to the market and offer products in many categories. Lou Henry has been a featured designer for DCI and has several popular items that can only be described as fun, clever and exciting innovative.

The Chicago Athenaeum GOOD DESIGN Awards Founded in 1950, GOOD DESIGN is the world's oldest and most celebrated awards program that bestows international recognition upon designers and manufacturers for advancing new and innovative product concepts and for stretching the envelope beyond what is considered standard product and consumer design.

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