Arylessence Inc

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Description

Exceptional application experience in the development of therapeutic flavors for stop smoking gum and other gum products. We have broad experience in hard candy and confections.

Working with your Arylessence team, you gain valuable insights into the role sensory issues play in capturing the emotions of your customers. You learn about consumer trends and behaviors that connect deeply with people who will make your future happen. You discover how sensory stimulus will improve perceptions of your product as a whole, not just its individual scent or flavor.

Since so many of the ingredients we use to create fragrance and flavors are sourced from naturally occurring materials, sourced from around the world, the fragrance and flavor industries are at the forefront of sustainability. That’s been happening for over 35 years.

For all clients, we provide marketing resources and insights, including our widely respected TrendWatch ®, perhaps the industry’s most definitive guide to ‘deep trends’ that define the tastes and buying behaviors of American consumers today.

Our perfumers, evaluators and marketing experts also have a deep understanding of product categories. We have long experience in personal care, laundry applications, home décor, and home fragrancing, just to name a few. Our category expertise helps us anticipate changes in the marketplace and improve the competitive power of your fragrances. This specialized knowledge can change the rules in your category, set you apart, and move you forward.

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