Bass Pro Tips

Description

Bass Pro Tips was founded in New York in 1990 by bass player Sergio Mottura. The idea was to share with the world the success Sergio had achieved as a private instructor. Sergio thought that would be nice for other bass players to get in touch with him, and explore his teaching method. By 1993, Bass Pro Tips had become very popular and almost went out of business. "We couldn't keep up with it. Orders would come in faster than we could ship them out." -Sergio explains. "That's when I realized that I had to change the business around or everything I worked so hard for could go down the drain." Winter 1994 marked a crucial turning point for Bass Pro Tips. In order to get the merchandise faster to our customers and offer a better service, a new location was opened exclusively for shipping as a separate entity from the main office. More staff was brought in, most of them bass players. Major deals were closed with other music publishers and companies such as Warner Brothers, Music Sales, Alfred Music, D'addario and DR. No doubt about it, Bass Pro Tips had established itself as a major force on bass instruction. In 1996, more books were published by Sergio Mottura and also a set of strings called Mottura Signature Series was launched to the market. Bass Pro Tips moves to an even bigger shipping location by 1997. On March 15, 1997, bassprotips.com was pushed to production. ...

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