Company founded
1992
BB&R Marketing was established in 1992 by Judy and Jerry Rendich, a husband-wife team with many years of experience in the disciplines of domestic and international direct marketing. We’re the ones who guided IBM’s initial entry into direct marketing, and as agency-of-record, we produced more than 220 highly successful nationwide and international campaigns that delivered over $70 million in revenues to IBM over a period of 5 1/2 years.