Begley Consulting

Description

Our World Wide Web consulting is based on the premise that unless your target audience can follow your story and use information on your web site -- you are just wasting electrons. We have provided this type of web consulting to Silicon Graphics Incorporated , the leading manufacturer of high-performance visual computing systems, and Quantum Corporation , the world's second largest supplier of disk drives.

We all know the importance of good product reviews. Potential users search magazines for product reviews when they are in buying mode. The difference between a good product review and a mediocre one can cost your company millions of dollars.

Hardware and software are getting more and more complex. How can you ensure your complex product will be reviewed correctly? By choosing our pre-review program you can have your product reviewed by a former product review editor. Having an outsider look at the product provides an objectivity that is not possible for the team developing the product.

Technical support requirements for product reviewers are different than those for general customer support, but often, companies don't correctly prepare the technical support person for his or her role. On the Sun Microsystems account, I had the privilege of working with someone who very clearly understood what reviewers need -- Shane Sigler. His support often made the difference between a pissed off reviewer and a happy one. There is only one Shane, but I did my best to learn his secrets.

Getting Hot Products to the Reviewer Logistics, logistics, logistics. Getting the product into the hands of the reviewer in a timely fashion is critical -- and for that, you need help from your product developers.

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