Berg & Assoc

Description

Berg Marketing Group (BMG) is a full service Sales Management agency founded in 1995. For over 20 years, BMG has focused on the goal of producing measurable, sustainable results for our manufacturing partners in the Health and Beauty Care categories. Considered a “best-in-class” organization by our Retail partners and competition, BMG offers a powerful combination of a strategic selling focus and brand development based on innovative selling techniques and unique marketing programs.

Berg Marketing Group was founded in 1995 by Terry Berg and is headquartered in the Great Lakes Region of Illinois. Since our inception, BMG has distinguished itself as a “best in class” organization by exceeding the expectations of our manufacturing partners and by producing sales in excess of a quarter of a billion dollars for 8 consecutive years.

BMG provides full co-op management support to our manufacturing partners, so you always know where you stand and how these decisions will affect your business. BMG offers unparalleled support for creating concise promotional reports, processing claims, researching and resolving deductions and executing special project activities. ? Advertising Metrics: BMG creates and maintains principal and retail specific databases to track Marketing Development Funds (MDF). This proprietary system is a key tool in maintaining accurate funding information.

When you trust your brand to BMG, you will not only be getting professional sales assistance but a comprehensive package of services to take your product from concept to the consumer. We will help you develop and implement sound and creative strategies that will get your products noticed and purchased.

The foundation of BMG’s service offerings is sales execution and management. Since 1995, BMG has excelled in sales, marketing, merchandising and category management for manufacturers and producers of HBC (Health, Beauty, Cosmetics) and Consumer Packaged Goods products. Our talented team of professionals is comprised of specialists that understand the retail marketplace, have established relationships with key retailers and buyers, and know how to translate these assets to your company’s advantage.

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