Beyond ROI, Inc

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The most common question I hear when working with clients to develop bottom-line measurement is "What should we track?" The answer is cause and effect - a principle that applies to any type of performance development. Revenue, for example, is the result of something. We consider it to be a lagging indicator - or an effect - of performance in the field. In contrast, leading indicators - or causes - of revenue are building new customer relationships, qualifying opportunities, presenting solutions, and closing business.

This person is responsible for working directly with our clients to design, deploy, analyze, and present results from 20-30 measurement projects a year. We provide our consultants a full Beyond ROI Measurement Certification SM . Experience in consulting, HR, OD, training, analysis, and B-to-B sales is a plus.

Why Invest in a beyond ROI Certification? The Beyond ROI Certification is ideal for those who want to learn how to apply our unique measurement approach in their own organization. It's designed to provide everything you need to demonstrate results Beyond ROI.

Here's one example: Last year, in our work with a Big Six accounting firm, we faced a mountain of options for the bottom-line measurement of negotiation skills. To make matters worse, the firm had extremely sophisticated internal data systems. After several hours of fruitless guesswork, we set up a meeting with the director of finance for the tax practice. We asked, "What do the practice partners look at on a monthly basis to monitor the health of the business?" With his answer, we hit pay dirt. He unveiled a list of 13 metrics requested every month by the managing senior partners.

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