Blc-Bottom Line Connection

Description

BLC’s mystery shopping services are designed to help financial institution management monitor service and sales activities being utilized by the customer contact staff. Top performing institutions recognize the importance of providing superior customer service, having employees with the product knowledge needed to develop customer relationships, and measuring service and sales skills. BLC’s Mystery Shopping Service will tell you reliably and objectively what your customers are experiencing in your branches and service units.

BLC’s Infoquest Customer Survey is a state of the art product designed to provide you with quantitative information on the satisfaction of your customer base. This approach uses a random sample of your customers and will afford your institution the keys to managing relationships and profitability.

Each employee must take responsibility for providing excellent service. By accepting ownership of customer inquiries or concerns, each employee will help you excel in the eyes of the customer.

Since 1991, BLC has been providing marketing, sales, customer service, site analysis, training, and advertising assistance to community financial institutions in the areas we serve. BLC combines comprehensive sales and marketing expertise with an in-depth knowledge of community financial institution strategic issues. Given our hands-on experience and proven track record, we are confident that we can make a significant contribution to achieving your marketing and sales objectives.

BLC provides strategic marketing and sales improvement services to community financial institutions. Our approach is to work closely with senior management to provide expertise and make additional marketing and sales resources available at an affordable price. We work as part of your management team to develop marketing strategies, provide data to assist with decision making, and to implement sales improvement programs designed to support the culture of your organization. We conduct our own sales training and work hands on with your sales force to improve skills and get results.

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