Body Factory

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As Chief Executive Officer and President of BodyFactory, LLC, Robert oversees all aspects of the company's business. Robert places special emphasis on attracting the best creative talent to BodyFactory, ensuring operational excellence and pursuing optimal strategic partnerships. Robert founded BodyFactory officially in 1997 to create a powerful voice for the fitness community. Robert has the experience and know-how in the fitness and health world. He hosted ESPN's top-rated fitness show, "Gotta Sweat with Cory Everson", hosted several fitness television shows in Israel, is featured in top fitness magazines, videos and television shows, certified by the American Council on Exercise, has trained the biggest celebrities in the world, lectures at conventions throughout the world, and in general, is respected throughout the entire Health and Fitness Industry. Robert witnessed first hand that there was no simple instruction booklet on life and how to better it through diet, fitness and spiritual awakening. His goal therefore became one of creating a fun and easy way to enhance life for individuals. He wanted to design an environment that was non-judgmental, easily understood, and more importantly, one that produced a fun way to take pleasure in exercise, nutrition and health. BodyFactory has become this dream environment. BodyFactory stores provide a tantalizing, sensory experience for its customers. There are a myriad of products to smell and sample, taste and touch. Everything is hands-on to provide the ultimate shopping experience. BodyFactory has an inviting charm that allows anyone with a desire, to experience a better life through its quality products, professional staff, knowledgeable experience, and pleasurable atmosphere. As Chief Operations Officer, Bob oversees the daily operations for all the BodyFactory retail stores. With over 20 years in the retail industry, heading up retail operations for such companies as ESPRIT, B.U.M. Equipment Sportswear, The Walt Disney Sports Division, COOGI Australia and Windsor Fashions. He demands the very best of his staff to ensure the absolute best results for BodyFactory Clients. With Bob’s technical background in retail and marketing, there was no better choice for BodyFactory.

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