Custom Rotary Converting, Inc.

Description

The initial plan was to use my knowledge of converting and engineering and offer converting services to the trade. This is why the company is called Custom Rotary Converting (now Inc.). Indeed, we got some challenging jobs from the start. We still get repeat orders for the first product we made. The first years were a real struggle as the business was 'boot strapped' with the help of a small family loan and a heavy dose of sweat equity. I was fortunate enough to have some friends who worked with me in those early days of hard work and little pay. Fructuoso and Teresa Gomez are still with me today. My engineering background prepared me for the technical challenges, but not for the accounting or marketing hurdles. To make it through those times, we took on consulting work and the building of die cutting modules. Gradually, we made and rebuilt larger segments of converting machinery, until we had the opportunity to design and build a complete floppy disk jacket machine. In the early '90s, we sold several of these machine, as well as a slitter and some other floppy machinery, to companies in mainland China. Eventually, the floppy disk market died, even in China. In the next few years we tried to find a niche in the converting machinery market in the US. We build several custom machines and developed a line of modular presses which we hoped would give us a product to sell rather than a service. ...

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