CustomerMining

CustomerMining

  • 1515 Capitola Rd
  • Santa Cruz, California
  • 95062

Website Links

Description

CustomerMining was founded in January 2001 by Beverly and Jim Capwell. It combines Beverly's 20 years of marketing and media experience with Jim's 25 years as a corporate executive and results in a company with an impressive roster of happy, longstanding clients.

Upselling and increasing sales to your existing customer base is an area that we specialize in. Our customer analytics process will help determine which customer segments will drive response and what triggers them to convert to sales opportunities.

Just simply and expertly built marketing campaigns focused on your objectives and ROI goals. Customized programs designed around YOUR customer. Targeted tactics developed to create a path to YOUR business products and services.

Successful marketing programs are an integration of messages and creative across relevant, well-chosen mediums. We specialize in defining comprehensive, integrated marketing strategies which include a customer response program, actionable reporting, and insightful analysis.

Fact sheet

Number of employees
5-9

Company contacts

  • Beverly Capwell
  • President

Products & services

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