Cymfony Inc.

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Description

Company Snapshot Cymfony is a leader in mainstream and consumer-generated media research and analysis, helping organizations extract insights into consumer behaviors and emerging market trends by monitoring, measuring and analyzing consumer-generated and mainstream media. Combining a powerful automated analysis with expert human interpretation, Cymfony provides products and services that deliver intelligence on consumer preferences, competitor strengths and weaknesses, and other information critical to a company’s reputation, brands, products and employees. Cymfony works with marketing, research and PR professionals worldwide, offering a range of packaged services that address areas such as consumer-generated media strategy, consumer opinions and trends, customer satisfaction, PR measurement, and reputation management. Customer Solutions Cymfony’s Orchestra dashboard is used to monitor, benchmark and analyze mainstream media and consumer-generated media (CGM) such as blogs and other types social media under one web-based platform to provide comprehensive real-time insight into consumer behaviors and emerging market trends. Cymfony offers a unique solution combining automated analysis of CGM and Mainstream content with manual, expert analysis of core issues. In conjunction, Cymfony assigns a dedicated business analyst to your program, ensuring continuity and enabling in-depth knowledgeable analysis of the content.

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