Dudnyk Advertising & Public Relations

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The MAHF was founded in 1996 to document the history of the industry, honor significant industry players, attract next-generation talent, and acknowledge industry creatives by recognizing great, retired campaigns. Membership is open to healthcare advertising agencies and publications, and currently consists of the leaders of nearly 40 agencies and publishing companies.

We’re looking for an experienced ACD/Art to join our incredibly talented creative team. You will partner with the ACD/Copy to lead the development of creative for several of the agency’s key accounts. Your primary responsibility will be to provide leadership and guidance to the art directors within your assigned group, while overseeing the quality of the creative and art direction/design, as well as the efficiency of the group’s operation.

We’re looking for an experienced ACD/Copy to join our incredibly talented creative team. You will partner with the ACD/Art to lead the development of creative for several of the agency’s key accounts. Your primary responsibility will be to provide leadership and guidance for the copywriters within your assigned group. You will oversee the quality of the creative and writing, as well as the efficiency of the group’s operation. You will partner with senior account management to develop compelling, differentiating brand strategies that will drive impactful tactics and presentations.

To help ZONARE make its mark, Dudnyk developed a differentiating campaign targeted to audiences where the ZONARE system fit best. The strategy focused on the key differentiator: unique technology that could evolve with you. The "Living Technology" campaign communicated that ZONARE delivers ultrasound excellence, allowing clinicians to efficiently and economically meet their clinical needs today, while enabling the same system to "evolve and grow" with them into the future.

Your primary responsibility will be to provide leadership and guidance for the copywriters within your assigned group while overseeing the quality of their work.

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