Elizabeth Lampert Pr

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ELPR can help you design a media plan that reflects your short-term and long-term public relations goals. The Legal Media Training Seminar examines the nature of public relations and its relationship to law firms. The principal objective of Legal Media Training Seminar is to give those in the legal industry an understanding of the media’s function in building a law firm. Today more than ever, law firms are using public relations to support their marketing and business development position. As law firms continue to evolve, strategic media relations will become an increasingly critical part of your marketing efforts. ELPR’s legal media training seminar is a one-day course designed for in-house professionals. The intensive seminar focuses on strategic communications, tactics, and the requisite new media skills for today’s legal marketing professionals—how to handle the press in a merger, how to maximize your value-add to a client in a crisis, and how to say “no” to a partner in order to keep your priorities and budget in place while still implementing effective firm strategy.

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