-
Ifoundyou, Inc., Ifoundyou, Inc.
Distance: 1.2 MiPO BOX 345
11530 Garden City -
Host Under This Agreement Limited
Distance: 1.0 Mi2417 Jericho Tpke # 112
11040-4710 New Hyde Park -
Rules Consultation Corp
Distance: 2.8 Mi119 Windsor Gate Dr
11040-1066 New Hyde Park -
jWIN Electronics Corp.
Distance: 4.8 Mi2 Harbor Park Dr
11050-4602 Port Washington -
Anne Frank Montessori School
Distance: 5.1 Mi430 Demott Avenue
11570 Rockville Centre
Website Links
Description
Merchants have suspected for years that the smoke screen of complexity that surrounds the fees they pay for credit card processing allows opportunists to scrape slices off their revenue. By Stephen Erickson As a merchant, every time you accept a customer's credit, PIN debit or signature debit card, you pay a "Merchant Discount Rate" (a percentage of that transaction), and various fees, that are distributed to the credit card issuer (i.e., Chase, Citibank, Capital One), the respective association (i.e., VISA, MasterCard, Discover), the third party processors (i.e., First Data, TSYS) and your merchant services provider. The average cost to you for a $100 transaction can be as high as $3 or more in fees. You might argue that some of these rates and fees are too high, but at least most of them are associated with an actual service necessary to accept credit card payments. Any other fees or surcharges that show up—or don’t show up—on your monthly statement are fees for nothing. As a point of reference, Interchange rates are the largest portion of card acceptance and are based on rules that determine what percentage the bank that issued the customers' credit card gets to keep from the credit card transaction. The Merchant Discount Rate is typically at or close to the cost of a basic transaction. From there most service providers charge additional fees known as “surcharges” that greatly exceed the applicable Interchange rate. Surcharges are basically fees for nothing, tacked on by your merchant service provider and serve no other purpose than to boost their revenue at your expense. The driving force behind most fees for nothing is the most hidden fee of all: your sales agent’s commission, which you will never see on any monthly statement. Typically, the agent who sold you your contract and equipment, but doesn’t provide any additional services, earns around $0.30 for every $100 charged for as long as he or she retains your contract. Merchant service providers know that paying a monthly commission to a salesperson every month would be unacceptable to most retailers, so instead of listing a “sales commission” on your statement, they price it directly into your discount rate and, more to the point, have created an assortment of fees with more acceptable sounding names in an elaborate shell game to cover the cost of what they have to pay their agents every month, as well as add more profit to their own bottom line. A new model of merchant service providers is emerging today that is not based on an indirect sales force and provides all the services you need directly to you without any hidden fees. But, if your merchant services provider is still doing business the old way, here are some of the more popular pseudo fees you may be paying real money for, grouped by category. Customer Service – Some fees may be based on a real service, but are charged at an unreal rate. Inflated chargeback fees are typical of this type. Similarly, industry buzzwords are often exploited to hide fees. Take the entirely respectable word “compliance,” for example. Compliance isn’t a service you should have to pay for with a “Compliance Fee.