Esiteful Corp

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VISTA is a quarterly online newsletter for AIG SunAmerica employees. It is dedicated to delivering fresh and compelling information about a wide range of business and people topics. The publication has the goal of promoting understanding and a strong sense of unity among all AIG SunAmerica companies.

Because our designers have extensive experience creating corporate brand identities, advertising campaigns, brochures and packaging, our clients trust us to further enhance the sites we design by helping to integrate them with existing marketing campaigns while taking advantage of the unique strengths of the medium. We help your site to function as an integral part of your company’s communication strategies.

A solid plan upon which to build a lasting site structure requires quality research and testing. Research means gathering information about what competitors are saying and doing on the Web, your client needs and perceptions, usage patterns for your current site and customer expectations. User testing is helpful in gauging how well new designs and structures will work when implemented and can provide useful information to make necessary improvements.

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