Event Marketer Magazine

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Event Marketer Magazine was founded in 2002 to serve the information needs of strategic brand-side event marketers and agency executives across the spectrum of face-to-face marketing–including mobile marketing, mall marketing, street events, trade shows, corporate events, proprietary events, virtual events, buzz marketing, p.r. campaigns, sponsorships, business-to-business events and press events. It has become the world’s most respected provider of content for the event and trade show category.

“Our primary goal is to strengthen brand awareness by enabling first-person experiences with our products. The Discover the Difference tour is an exciting way to engage with consumers face-to-face across the U.S., giving attendees a chance to try out a variety of Fiskars tools,” said Maggie Younggren, director-marketing communications at Fiskars. “We targeted gardeners and DIYers with an appreciation for tools that make their projects easier. We know that there’s an immense sense of pride and accomplishment in doing it oneself.” Agency: ProMotion, Chesterfield, MO.

A top developer partner with Facebook, Thuzi is dedicated to making strategic social media investments lead to direct feedback and trackable results for brands through publishing content, Facebook page management, social insights and utilizing the Facebook Ads API. And while the activation skyrockets toward viral territory (one hopes), Thuzi is watching and measuring with its Social Scorecard, just waiting to tell you how awesome you look. And you do look good.

2013 Event Design Awards Winner winner! The 2013 Event Design Awards winners have been announced. The EDA’s recognize the best of the best among this industry’s change agents, and the award-winning projects reflect how the world’s best creative studios are reinventing experience design across all categories.

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