Experclick

Description

Several years ago the Experclick founders recognized that online display advertising was still in its infancy. Publishers were going to demand better pricing, leaving behind the fixed rate cards inherited from print media. Advertisers were going to demand better targeting, matching their ads more accurately to visitors.The founders recognized that the mature, successful search advertising market was largely based on auctions. They set out to build an online ad Exchange that would bring auction efficiencies to the display ad market. The result was the marriage of real-time auctions for every impression and extreme targeting for advertisers.To create the initial auction-based marketplace for online advertising, they started Experclick — the most effective ad network ever created. Experclick is the first ad network to leverage the underlying technologies created. Experclick offers:

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