Fishman Public Relations, Inc

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Read Executive Bios Sherri Fishman established her own PR agency, Sherri Fishman Public Relations, in 1991, starting with one client and working out of her home. Eventually, her reputation as a solid publicist and PR pro began to spread around the franchise industry, and her client roster gradually started to grow. In 1992, her husband, Brad, decided to leave the family business started by his father years before and instead join Sherri in taking her promising PR company to new heights. Consequently, they changed the name to "Fishman Public Relations." By 1994, with more than a dozen clients in the franchise industry, Fishman PR leased out office space and hired employees to help support their growing client base. While Sherri spent the majority of her time managing accounts and employees, Brad was busy traveling around the world at franchise industry events, attracting new clients and establishing himself as an expert in using PR and other marketing techniques to help franchise companies generate leads. Today, with more than 50 years of combined public relations experience in the franchise industry, Brad and Sherri have grown Fishman PR into the largest and best-known franchise publicity brand that continues to grow along with the industry. Currently, Fishman PR represents more than 75 franchise organizations and employs a staff of 25 media relations and public relations professionals. Currently, the agency's billings exceed $2 million per year. Fishman Public Relations has built its reputation on solid publicity results based on customized PR programs for all types of franchise organizations. Our seasoned publicists generate powerful media coverage of franchise concepts and opportunities in the national media to boost brand awareness and generate franchise leads, as well as provide exposure in local markets for new and existing franchisees and in regions targeted for franchise development. Fishman PR is known for securing media placements for its franchise clients in publications including Entrepreneur, Incorporated, Business Week, QSR, Restaurants & Institutions, Nation's Restaurant News, Wall Street Journal, New York Times, USA Today and Fortune, as well as business-page profiles in newspapers throughout the United States. Carefully training our staff on the most effective media relations techniques, Fishman PR has commanded the respect of high-level journalists for constantly suggesting newsworthy and accurate story ideas on behalf of our clients.

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