Gabbe Group

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Founded in 2005, the Sustainable Endowments Institute (SEI) is dedicated to encouraging discussion on sustainability in higher education. SEI produces the College Sustainability Report Card, the only independent sustainability evaluation of campus operations and endowment investments at the 200 richest colleges and universities (by endowment size). SEI called upon gabbegroup to spearhead a national media relations campaign to broaden awareness of the report's findings.

When considering career options, it's always important to determine what matters most to a potential employer. Here are a few of the things we believe in at gabbegroup: People matter most. We believe the success of our firm stems from the aggregate success of each of us. This means our first priority is to encourage people to vigorously pursue their professional growth. We do all that we can to support self-initiative, ambition and energetic enterprise. We're mutually supportive.

For over 15 years, gabbegroup was centrally involved in enhancing the image of this B-school by promoting the various avenues that connect Owen to today’s leading-edge business issues. We conducted a comprehensive positioning study for Owen, and executed multi-faceted media relations focused on institutional initiatives, faculty research/expertise and human interest stories. Coverage spanned key media consisting of The New York Times, The Wall Street Journal, The Huffington Post, and many others.

Working with the Training and Development Department at this global chemical company, we conceived, scripted and produced a one-hour, four-part video instructional program that replaced the "live" classroom presentation.

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