Hanson Productions Inc.

Description

Hanson Inc. is a full-service digital agency that excels at achieving the goals of our client partners by designing unique experiences in tune with their customers’ desires. We continuously search out, embrace, and push the limits of new trends and technologies.

Experience in breaking down complex systems into logical organizational groups and working with others to develop the entire system.

When you have a digital partner rather than a collection of vendors, you can mitigate these risks. Since your partner has been working with you all along, they have a better understanding of your industry, business requirements, marketing objectives, budget and even how your internal team operates. A partner will take into account multiple projects happening simultaneously and be able to develop an appropriate solution that ensures everything will work together in harmony. A partner who knows both your IT and marketing departments, for instance, understands both departments’ needs from the start and can recommend and implement the best platforms, experiences and processes to carry you into the future.

Alongside Enhanced eCommerce, and adding to the eCommerce experience in Google Analytics, Google announced new Data Import options. Prior to this announcement, you could only import cost data from outside campaigns. This was good for tracking against your return on investment for those campaigns – but now you can also use data import to push outside details about your customers and transactions into Google Analytics.

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