Hudson River Group

Description

For 17 years we have been providing tangible results by improving marketing effectiveness for manufacturers and retailers across a diverse set of industries: from department stores to specialty retailers and discounters, electronics to soft goods, toys to financial services, automotive to restaurants, beverage/alcohol to travel/leisure. Among our clients are the most recognizable names in these industries.Hudson River Group has the most experienced marketing mix analytics team in the industry with over 150 years of modeling experience in our senior managers alone. All of our senior project leaders have been associated with the company for more than a decade. Our clients can be confident that the key senior staff assigned to work with them today will be there tomorrow as the marketing mix analysis is used and expanded in the future. We provide the most in-depth functional and cross-industry expertise available today.From the internet to retail to banking, all data systems are unique. We have expertise in obtaining and transferring data through secure SFTP systems. Database experts can be put on site to eliminate the need for most internal staff time. Most importantly, we customize models to match the unique data of each client. Our starting point is the client, not the model.

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