Inter Direct USA Inc

Description

Better, because our unique experience has allowed us to develop a user friendly marketing resource that is robust, scalable, quick to rollout and easily modified as your business changes. SourcePoint® is simple and intuitive because it is architected specifically to meet the needs of today's data intensive marketers. Best of all the data, analytics and customer engagement module are fully integrated and highly customized to fit your unique needs using the terminology, descriptors – even jargon – that are unique to your business.

Your customer and your location go hand in hand. At one time location analytics was simply traffic counts and general demographics. We put our energy into understanding and quantifying your unique trade areas’ needs and how much demand exists for your products and services relative to your competition. Our MarketFocus ™ program delivers site analysis, revenue forecasting, cannibalization estimation, and in-depth market analysis to help maximize your growth through store expansion.

InterDirect USA, Ltd is an industry leader dedicated to achieving your business goals through Marketing Performance Optimization (MPO). MPO uses data, performance metrics and sophisticated decision sciences to ensure that your programs are aligned and optimized for execution of your business strategy, achievement of your business goals and maximization of your marketing ROI.

Marketing Performance Optimization starts with a strong data foundation. Today’s data-intensive marketers need all marketing-related data in a single easy to use database solution. For over 20 years InterDirect has specialized in the rapid integration of disparate, complex, siloed data into the flexible, up-to-date information necessary to serve the unique needs of each client.

Simply put, our unique experience has allowed us to develop a user friendly marketing resource that is robust, scalable, quick to rollout and easily modified as your business changes. Imagine access, analytics and an embedded customer engagement engine – all possible through a customized marketing database – for less than the competition and for less than you can do it yourself.

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