Interarbor Solutions

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Description

Interarbor Solutions helps technology companies create and distribute compelling rich-media content. Producing conversational podcasts, videos and blogs forms the most cost-efficient way to reach and cultivate interactive online communities. Shared discussions among experts on products and solutions say more than any advertisements, while costing far less. As a market research firm, consultancy and new-media production company, Interarbor Solutions defines, plans, produces and distributes credible rich media content on complex IT and SOA subjects. Compelling analyst-moderated podcast discussions with analyst Dana Gardner create the core content that forms the basis for ongoing publishing of blogs, videos, full-text transcripts, RSS feeds, press releases, rich media online ads, and new website and portal content. This rich trove of published content then provides search engine ranking benefits for years. Interarbor Solutions produces, hosts and distributes the BriefingsDirect family of products -- webinar repurposing, custom content creation, and ongoing serial podcast series, such as SOA Insights Edition. New media consultation and outsourced evangelism advisory services develop powerful, information-based outreach and education campaigns designed for the Web 2.0 era.

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