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Talk540 is The Ark-La-Miss's Talk Leader. Whether it's talking about local or national issues Talk540 talk shows are driven by issues and callers. Our hosts respond according to their own convictions. All Talk540 hosts are committed to "the news and views you won't hear anywhere else" and they're tuned in to what Ark-La-Miss adults are talking about. TARGET AUDIENCE Adults 25-54, with a skew towards affluent adults 35-64. 60% Men - 40% Women. TECHNICAL 5000 watts day/1000 watts night at 540 AM, 24 hours a day. Talk540 can be heard easily in North Louisiana, East Texas, Western Mississippi and Southern Arkansas. © 2010 Holladay Broadcasting, LLC Equal Oportunity Employment Report The Radio People General Contest Rules Ph. 318-388-2323 Fx. 318-388-0569

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