Llewellyn Development, LLC

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Charlotte Observer, November 7, 2007 Chelsea South End Charlotte, N.C. - Appropriately named for its hip, urban location, Chelsea South End is the newest mixed-use development in Charlotte ’s South End neighborhood. Just steps from Charlotte ’s new light rail, Chelsea South End is located on the corner of West Boulevard and Hawkins Street. The building is comprised of 75 residences atop 8,000 square feet of planned retail and office space. Residences range from 556 to 1,364 square feet, with prices ranging from the mid $100,000s to the upper $300,000s. Construction is slated to begin in the summer of 2008, and the on-site sales center is now open. (Editor note: For a rendering of Chelsea South End, go to , or contact swilliamson@corderphilips.com.) Planning for Chelsea South End began with a fact-finding trip to the historic Chelsea neighborhood of New York. Located southwest of Manhattan, this post-industrial district is known for its nightlife, as well as its vibrant arts and cultural scene. While in Chelsea, developers Dean Kiriluk of KIRCO, Terrence Llewellyn of Llewellyn Development, LLC, and architects from Perkins Eastman studied the area ’s adaptive use of the old warehouses and industrial buildings and came up with modern-day interpretations to connect to the concept for Chelsea South End in Charlotte. "The neighborhood of Chelsea can be compared to Charlotte ’s area of South End, because they both evoke a similar urban feel," says Llewellyn. "Although the Chelsea neighborhood was an inspiration, the real story is in the modern interpretation of this theme, and utilizing historic inspiration but interpreting it with new energy, passion and technology." In addition to the architectural expertise of Perkins Eastman, Chelsea South End ’s development team sought advice from Wendy Field, Managing Partner of Cottingham Chalk ’s Developer Services. In her role as a sales and marketing consultant, Field helped the team shape the vision and design that would appeal to the Charlotte South End market. "Wendy Field is one of Charlotte ’s most knowledgeable real estate consultants and has been instrumental in our creative process," said Kiriluk. "She is an integral part of the team providing expertise on all facets of the project, from design elements and amenities to sales and marketing." Chelsea South End is designed to resemble a renovated warehouse that reflects the urban personality of the surrounding area. The exterior is red brick, with oversized windows and balconies or garden terraces, as large as 1,005 square feet, on each unit. The building features numerous high-quality amenities, including a common area terrace, a fitness center and controlled-access parking. The interiors suggest an industrial character infused with modern-day conveniences. Features normally considered upgrades are standard at Chelsea South End, such as hardwood floors throughout the kitchen, living and dining room areas, granite countertops in the kitchen and bath, stainless-steel appliances and brushed nickel lighting and hardware. Chelsea South End also embraces the latest technology.

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