Mailforce, Inc

Description

A.K.A. Everything You Always Wanted to Know About Bulk Mail but Were Afraid to Ask Mailforce, Incorporated always strives to provide our customers with the most professional jobs that we can provide. However, there are many factors leading into the final product that are not always within our control - this would include: the design of the mail piece and US Postal regulations. We reccomend that all of our customers read the following and hope that you can find this useful for your next business mailing. What is "bulk mail"? "Bulk Mail" is actually a class of mail called Presort Standard and is one of the most common types of mail along with first class and non-profit. It allows for large mailings to go at a lower rate of postage, saving money for the sender. In order for your mailing to qualify for presort standard postage, there has to be more than 200 pieces total (or 50 lbs). Presort Standard does take longer, but it depends on where your mailing is going to. Outside of the state will take longer, but the closer your mailing is the less time it will take. What is "tabbing"? A tab is a wafer seal (a sticker) used to hold mail pieces closed along an open edge. This is used mostly on tri-fold mailers or self-mailers where a piece is folded over. The US Post Office does have requirements for mail pieces that require tabs. If you hold the mail piece so that the return address is in the upper left corner and the piece would open down (open end on top) then it requires one tab. If the opening is on the bottom, it requires two tabs. Although a piece can go with no tabs, it cannot go through the mail processing machines at the post office and doesn't get the automated rates (which are lower). Barcodes? Can't I just do that myself? By having a postnet barcode on your piece, you can qualify for the best (least expensive) postage rates offered - the barcode makes the piece easier to sort, and is generally preferred by the Post Office. There are some misconceptions about them though - unless the list has been encoded and has a CASS certificate form, the barcodes will not qualify you for lower postage. The barcode is made up from the numbers in the 9 digit zip code, a two digit delivery point, and a check digit - all of which needs to be up-to-date and certified. Fortunately, our mailing software can handle that for you, and save you money on your mailings. Another consideration with barcodes is having enough space on your mail piece for us to print it - we require 2.75 inches (3 inches is ideal) to print the barcode. Should I talk to you before printing my mailer? YES. There are many considerations when designing a mail piece and many guidelines regarding size, thickness, colors, and designs which can influence our ability to send your piece through the US Postal System. In most cases, these are requirements by the USPS, not us. However, there are also considerations such as paper, glossiness, and design that affect us as well.

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