MarketLink, Inc.

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Businesslink, a Des Moines-based call center firm specializing in outbound phone contact solutions for B2B and research companies, is growing its calling capacity 50% in response to current and projected business growth.“Business-to-business marketers continue to discover that a professional phone call to prospects, customers or their own sales forces can be a ‘breakthrough’ tactic in today’s cluttered communications landscape,” said John M. Miksich,president. “Our clients are seeing the promotional and sales ‘lift’ that a phone call of value can provide.”With the expansion, Businesslink can grow to 36 phone specialists and interviewers. “This will provide us with ample capability for the next year,”Miksich said.

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