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Dp Marketing Strategies
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Description
Our Story Origins Optim’s success can be traced to its birth. Optim was created to help healthcare organizations manage their facility, technology, and construction programs more effectively and less expensively. To carry out the mission, a leading international engineering firm, a well-known full-service financial firm, and one of the nation’s largest hospital systems formed a unique team. The goal was to integrate proven practices from the engineering and financial arenas to the healthcare setting. That was eight years ago and the result is an effective healthcare consulting and management firm that provides bottom line results, custom solutions, and unprecedented accountability. Optim’s formula for each client’s success is based on several critical ingredients: Subject Matter Expertise Healthcare organizations are Optim’s only clients; facility management, clinical technology services, and construction program management are Optim’s only focus. It’s a rare approach in an industry where these cost-intensive areas are overlooked as hospitals search for cost reductions. Optim’s seasoned experts understand the healthcare environment intricately. We take a systematic, objective approach that encourages creative solutions and incorporates efficient business practices to identify and eliminate unnecessary costs for our clients. It is not unusual for Optim to find client cost structures that have been in place for years, essentially transparent to those most familiar with them. Responsive, Customized Attention Optim is customer-focused. We remember that we are invited guests and strive to work seamlessly with each client’s organizational culture and valued staff. We can help rescue a project in crisis or help a client develop long-term facility, technology, or construction program goals. We make our services affordable for all types of organizations. Depending on the client’s need, Optim offers arrangements that include consulting, outsourcing, or even a combination of the two. Guaranteed Performance Results Our facility and technology experts deliver measurable cost savings while improving service quality and responsiveness. Solutions are customized to each client’s specific situation, and often include evaluation of make/buy decisions, assessment of first-cost vs. life-cycle cost, elimination of regulatory program overspending, initiation of an energy procurement strategy, identification of value-added preventive maintenance, and more. Optim’s construction program managers understand that the stakes are high for healthcare organizations and communities when a major hospital renovation, expansion, or replacement project is undertaken. Our experts’ exclusive role is to represent the owner’s interests. They guide owners through project complexities to minimize risk, save money, and ensure the owner’s vision for the project. Optim’s fee structures demonstrate our willingness to share the risk. We’re not just consultants; we’re partners in our clients’ success. The Future The ongoing need to reduce costs and improve quality will only increase as we move forward.