OrthoSynetics, Inc.

Description

Irving, Texas (November 12, 2013) – It is important for orthodontic practitioners to market their practice to the right target audience. Nowadays, both parents and their children are likely to play an equal role as primary decision makers when it comes to getting braces and dental work. Professional campaigns are bound to positively impact your business, but they require time and effort to be implemented. Fortunately, you can turn to orthodontic consultants who have the experience and know-how needed to put together effective marketing campaigns. If you feel you can get more mileage for your money by doing things on your own, though, Ehow.com has a few useful tips you can try. For one thing, direct mail marketing is still very much alive; you can set up a regular mailing list and send out postcards to your regular clientele as well as prospective clients. Focus on a particular demographic that you think might need your orthodontic services the most (seniors and teens, for instance) and gear your postcard design towards something that they might be interested in. Another idea would be a strong online presence.

It goes without saying that we provide support for OrthoSynetics-supplied systems and software, such as OrthoTrac , PinPoint , and Practice Procurement System as well as for connectivity to our networks and communication systems. But OrthoSynetics also supports your staff with Microsoft Office programs, web and e-mail access, and your practice's internal network. In essence, Technology Support Services helps with the management of all computer systems and technology infrastructure for your practice.

Mr. Buckalew is an experienced technology and operations executive with over 24 years of experience in military retail, financial, and healthcare markets. Starting his technology and operations career servicing U.S. military facilities in Europe, Mr. Buckalew returned to the United States to continue his work after the end of the cold war. Working and consulting in the healthcare field in both Cardiovascular Practice Management and Convenient Care industries, Mr. Buckalew specialized in the evaluation and implementation of technology - designing staffing and technology solutions for unique business needs. Serving as the previous CIO of GET Marketing, a military retail broker, and as the Vice President of HealthStop in the convenient care industry, Mr. Buckalew brings a strategic and varied view of technology and its focus on healthcare to OrthoSynetics. Mr. Buckalew studied Technical Management with a minor in Logistics at Embry Riddle Aeronautical University.

Terri has been employed with OrthoSynetics for over 20 years, beginning her career with the company in 1991. Prior to joining OrthoSynetics, she served as Controller for Riley Colleges, a group of occupational education proprietary schools located across the Southeast.

As an orthodontist, your specialty is clinical work, but as a orthodontic practice owner, you have to be well versed in business strategy as well. OrthoSynetics' Practice Development division brings our business expertise to your practice while allowing you to remain in control.

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