PSP Enterprises

Description

PSP Enterprises is a Market Research Company founded by Richard Case who is a former Gartner Group Vice President with more than thirty years experience in high technology research. PSP Enterprises conducts research by interviewing companies that have made a recent competitive purchase decision in a high tech market segment. The key purchase criteria are determined along with the vendors who bid and how each did against the criteria. Critera importance is also determined. Extensive customer comments are noted about how decisions were made and why vendors were rated as they were. Customer answers are reviewed and used to produce a detailed analysis which vendors use to improve their products and services for customers. This provides customers an opportunity to send clear messages to vendor upper management while allowing vendors to use this information to create stronger products and services customers will receive in the future. Thus providing eventual value back to customers who participate in the survey.

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