Porter Research

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Today's economy has highlighted the challenges and opportunities faced by companies trying to expand. Customers are demanding more than ever and holding their business partners to higher standards for value, service and solutions. Porter Research helps its clients become high performance businesses by delivering actionable market intelligence and research insight. In 1989 Porter Research was founded to address market intelligence needs, with emphasis on the healthcare IT market.

New Mexico is geographically a large state with a population of 2 million. Nearly 60 percent of the population is spread out in rural and frontier areas of the state. A dispersed population presents challenges for accessible healthcare. It will take time to connect every rural hospital and provider organization in the state to the HIE. However, LCF Research has worked with over 1,100 primary care providers and most rural and critical access hospitals in implementing EHR systems in their organizations.

Increase confidence in current and future customers with well-written case studies that document the success your clients have had using your products and services. Porter Research's team of experts will craft a well-written narrative via in-depth interviews that will establish your company as the go-to organization for your particular area of expertise and product.

Most importantly, Centennial Care, the new Medicaid program for New Mexico, began on Jan. 1, 2014. Four managed care organizations (MCOs) have contracted with the state to provide services for Medicaid members. NMHIC is participating in Centennial Care and contracts directly with the MCOs.

High satisfaction and retention rates within your current customer base are critical to your company's financial success. What are those tangible and intangible factors that determine the difference between a "customer" and a "loyal advocate" of your company? What can you do to become an intrinsic part of your customers' business strategies and successes? Customer satisfaction research can provide a guide to measure and/or benchmark your clients' experience with your organization, ultimately identifying potential areas of improvement from a company, product, sales or service standpoint.

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