Reflections Advertising

Description

Demographics for this company were 25-54 year-old prospective new homeowners and current homeowners. This target audience was perfect for an intensive broadcast campaign. After researching the market and pulling several competitive reports it was noted that the mortgage industry relied quite heavily on print advertising to deliver their message. FFS was using print, but had also been utilizing radio. Reflections expanded the company’s budgets for radio, print, TV and cable, as well as oversaw a redesign of their home purchase seminars with an upbeat Power Point presentation. Reflections created the first FFS website and then went on to redesign that website several times as the Internet became more integral in the marketplace. For over 10 years Reflections worked with Freedom Financial Services, helping them grow into nine markets around the country with 12 locations.

The biggest advantage? At Reflections Advertising we make it ALL about you – your goals, your customers, your success. We want to know and understand who you are, we research your customers, your competitors and your industry. With this broad view we then can use specific tools, media, and our experience to improve your marketing in the ways you want it to improve.

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