Rentrak

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Description

Today, 20 years after Rentrak debuted our revolutionary Pay-Per-Transaction ® (PPT) system, the majority of content providers participate in direct revenue sharing relationships with their largest rental customers. However, due to the sheer scope and numbers involved in these direct leasing relationships, along with the complexity of the lease terms themselves, differences in expected activity versus actual activity often occur, leaving the possibility for definitive results for both content providers and retailers to go unknown. This is where Studio Revenue Share Essentials ® comes in. The home entertainment industry's most reliable and comprehensive system for analyzing home video revenue-sharing results, Studio Revenue Share Essentials simplifies the information retrieval process for content providers by giving them access to an independent, third-party source of inventory tracking, plus accurate measurement how both their home entertainment products (leased directly to retailers or through our PPT program) and retailers are performing.

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