Response, LLC

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3.12.10 Response Marketing updates website with 2010 Demo Reel. more 02.09.10 Response Marketing selected as strategic marketing agency for Westerly Hospital. more 02.05.10 Response helps launch McAfee's new 2010 product update. more 01.10.10 Nick Paradise rejoins the Response Team as Creative Director. more 01.08.10 McAfee selected Response to help announce their partnership and create Facebook presence. more McAfee selected Response to help announce their partnership and create their Facebook presence. When Facebook chose to partner with McAfee, the world’s largest dedicated security company, to make the Internet more secure, McAfee selected Response to help announce their partnership and create their Facebook presence. To keep users educated about the latest threats, Response developed custom Facebook tabs that display educational content about online safety in a fun and engaging way. To celebrate the first-of-its-kind partnership, McAfee is offering all Facebook fans a complimentary 6-month subscription of McAfee security software which can be downloaded on the Protect Your PC tab. Other custom tabs include: Protect Your Kids where you can learn about keeping your family safe online; Safety Notes which has information about how to search safely, avoid identity theft along with other resources; and the Gift For Friends tab where you can share the McAfee security software offer with your Facebook friends. In just over 2 months from the launch of the page, McAfee’s fan base grew to over 65,000 fans. Sharon Taniguchi, McAfee Marketing Manager, stated: “Facebook had been on our radar screen, but it became a big focus for us in the last 6 months. With Response’s experience in the social media space, their creative capability and consumer focus, we partnered with them to help launch our partnership with Facebook Security and our new McAfee Page. The results have been overwhelming. Response’s work combined with a strategic media buy has propelled our fan base to over 60,000 in just a few short months.” The McAfee Facebook page was also featured on the homepage of the popular social media blog Mashable. back Response, LLC 100 Crown Street New Haven, CT 06510 (t) 203.776.2400 (f) 203.785.0604

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