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Innova has been formulated using only fresh, natural, wholesome ingredients from each of the five food groups. Naturally nutritious fresh chicken and turkey meat, plus high quality chicken meal, provide the foundation for Innova's great taste. But we didn't stop there. Fresh whole milk, cottage cheese and whole clove garlic add natural vitamins and flavor. Alfalfa sprouts help satisfy your pet's natural urge to graze. Natural cold-pressed sunflower oil provides the high quality fatty acids needed for healthy skin and a shiny hair coat. Innova recipes are based on the most advanced research in animal health. The latest findings in orthomolecular medicine (the study of optimal amounts of substances, especially vitamins, found in the body to achieve optimal health) convinced us to increase the levels of disease fighting antioxidants - Vitamin A, Vitamin C, and Vitamin E - in Innova's one of a kind formula. Preservatives? Innova is preserved naturally with vitamins C and E... and nothing else. Pure & Simple That's how to best describe the ingredients in the California Natural line. With only one primary, high-quality protein source, California Natural can meet the special dietary needs of dogs that cannot tolerate typical pet food ingredients. It's just a Pure and Simple pet food. You will love what we put into our California Natural pet food: Pure and simple receipes of lean meats, essential vitamins and key minerals your pet needs to stay happy and healthy. You will also appreciate what we don't put into California Natural pet food: Additives, chemical preservatives or fillers that can compromise the well-being and vitality of even the healthiest animal. You see, we know that your pet's quality of life is one of your biggest priorities. That's why we make the quality of our pet food our number one job! Our full selection of California Natural pet foods is created with only the most wholesome natural ingredients. Simply put, it's up to the standards you would demand for yourself--and then some!!

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