Source Communications

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In 2009, Sony tapped into Source’s 15+ years of client experience in the digital imaging category. Today, we provide strategy and support for Sony’s entire digital imaging business, specifically focusing on providing their retailer network with effective advertising and in-store marketing solutions. We also lend our expertise to kick-off major Sony product launches and promotional events, delivering consistent marketing assets to national Sony authorized dealers and helping drive traffic into stores that ultimately builds sales.

As a 15-time Super Bowl attendee and a graduate of the University of Massachusetts at Amherst’s renowned Sports Marketing Program, it’s no wonder that Amy lives, eats, and breathes sports. Previously managing the Marketing Services Department at PSP, the largest producer of gameday programs, Amy brings over 20 years of experience in sports marketing to Source where she manages the accounts for Amtrak, Wise, the Super Bowl Host Committee and Buffalo Wild Wings. Can anyone guess who won this year’s Super Bowl Pool? Let’s face it, Amy’s in it to win it.

Larry’s passion, energy and commitment to excellence have been the heartbeat of Source for over 25 years. And anyone who knows him knows his heart works a mile a minute. To Larry, nothing is more important—not even a Mets game—than exceeding client expectations and producing sales. Larry’s spirited, hands-on approach crosses departmental cubicles and inspires a talented staff—including some Yankees fans. Shh.

Source also enabled our client Amtrak to “sweep” the 2009 MLB World Series by dubbing it the Amtrak Series, scoring our client millions of online hits, the Amtrak name on every sportscaster’s cue cards, and headlines across the country including in The New York Times.

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