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1) Product evaluation & refinement - The first and most important step is fully evaluating your idea to see that it has all the traits of a potentially successful product. Tarlow Design can quickly put your product through a thorough evaluation process that uncovers any “fatal flaws” so you do not waste your valuable time or money on an idea that can not fly. We also offer suggestions on how to overcome the problems we find or to offer suggestions such as unique added features that will make your product stand out. Developing a product can be done most effectively when identifying your target audience and developing a detailed report of the type of person your product appeals to. This is your demographic. Once this is determined, further research can be done to determine how your product should be developed in order to be marketed effectively. How your product fits in the market includes studying the pricing and placement of other products and comparing them to your product.
Beyond - A great idea, well-executed and marketed takes passion, dedication, and many times... lots of money. ‘It takes money to make money’ is not just a recognizable quote, it’s a truism you can count on. Tarlow Design is dedicated to your success no matter if you decide to start your own business to sell your product, license the idea to other companies or find a suitable investor to take the idea to a larger audience. Yes, we are among the few partners that, when appropriate, go the extra mile by offering actual expertise in finding funding. We help ease the overall process by helping you hone your pitch, introduce you the process of finding the right investor, help set your expectations, and more. Your passion is our passion.
Turning a product into a money-maker requires it's own expertise. The world is frought with both opportunity and peril. You may want to start your own company and sell your product yourself. You might consider licensing your product idea to other companies. Even if you need to find a suitable investor to further fund the endeavor, we can help. We become your partner, dedicated to ensuring your product's success.
For over 30 years, Tarlow Design has detailed and managed this process for countless clients. A clear path can help make your product a reality more easily.
If you have an idea of how your product might work, but are not sure what mechanisms or components will actually do the job most effectively, Tarlow Design can help figure out those details in the concept design stage. We can explore alternative methods of delivering your products benefits or fine tune the details. We can execute both concept basic illustrations and renderings to show how your product might look in its finished state.
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Company contacts
- Ken Tarlow
- President
Products & services
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