The Color Effect

The Color Effect

  • PO Box 5283
  • Berkeley, California
  • 94705

Description

Alicia's sense of color and space is a huge help when planning the look and feel of a home. She has the ability to evolve the home into something that works for the customer and will last longer than the current trend. On top of her expertise, she is always fun to see and work with. I would highly recommend her to everyone. --Mike Clary, Mike Clary Construction, Contra Costa, CA. ______________ In a situation where we could not agree on any color for any of the rooms in our new home, a friend told us to contact joey for some guidance. When we told her that we still had not purchased any new furniture, she advised us to wait on color decisions until we brought new pieces into our home. We followed her suggestions, took our time and sent photos of our progress to her. Within five months we had taken our time to find the furnishings we wanted, bought some new art work for the walls and had some carpentry done which made us feel like we were really making this house into our home. Even though she never stepped a foot into our home, joey helped us with each area and room until we felt we had created an environment that pleased us and would please us for years to come.

I'm here to help take you on that journey and be a conduit for that change in your space and hopefully to realize your vision within the budget that you can afford. And, I truly enjoy the challenge of helping you find the best color combinations for either-or-both your interior projects as well as exterior finishes. By working with my sense of balance, color placement and knowledge in various types of paint finishes, I combine all of this with my years of actual painting experience to offer the results that truly speak for themselves.

There are creative methods to approaching a room re-do without breaking your bank. IT'S ONLY PAINT! Don't stick with using simply (and often unattractive) white colors just because someone convinced you years ago that it was the 'safest' color to use. Take that step if you feel it, but just be smart on how you go about it. Don't decide on a color simply because you saw it at someone else's house and it looked good there, or you have a friend who's an 'interior decorator' or a graphic artist and they recommended a specific color for YOUR space. These ideas rarely work well as each environment is unique- not only due to the lighting that the space offers but due to architectural features, your furnishings, and the practical things that need to be considered for YOUR environment. This advice I'm giving applies to exterior color selection as well: Don't choose colors based on the opinions of others who work in other art-related fields such as graphic arts. These folks deal with computer sized imagery and have no concept of how a color will look on a huge surface in all 24 hours and all seasons.

Alicia Joey Brite and Her Philosophy: I began providing color consultation at the request of my clients after they saw the results of my work with their friends, colleagues and family members. After years of actual painting experience working with others involved in the home improvement field, I came to believe that lighting was the most important factor in choosing the best colors for any environment. Carpeting, flooring, window treatments, furnishings - even the textures of all of these - affect the amount of light reflected in any given space.

Fact sheet

Company founded
2002

Products & services

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