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Description
Thomas Golf's unique direct-to-customer business model continues to differentiate the company from competitors. "Direct" refers to the company's relationships with its customers nation wide. There are no retailers or other resellers adding unnecessary time and cost, or diminishing the company's understanding of customer expectations. What are some of the many advantages gained by Thomas customers as a result of the Direct Model?· Price for Performance: By eliminating resellers, retailers and other costly intermediary steps, as well as maintaining efficient procurement, manufacturing and distribution processes, Thomas offers its customers higher quality, better performing equipment for the money than competitors.· Latest Technology: The efficient direct model means the latest relevant technology is introduced much more quickly than through slow-moving indirect distribution channels.