Tower Records

Description

In 1960, long-time music buff Russ Solomon (pictured left, 1964) had a sound idea -- he started selling records out of his father’s drugstore, located in the town of Sacramento, California. It didn’t take long for Mr. Solomon to make Tower Records a household name, and today Tower stands as a leader in the music industry: from humble beginnings an American pioneer arose to promote emerging artists and established stars.The innovative history of Tower Records continued, when in 1967, while some recording artists were lamenting about leaving their "heart in San Francisco,” Russ was opening up shop at the corner of Bay and Columbus. The San Francisco store proved to be a hit with its “supermarket” style record merchandising, and paved the way to “tinsel town” for Tower Sunset, in 1969. By now Russ was setting his sites for new markets abroad.The seventies ushered in Tower’s expansion into the Japanese market; a clever example of creative opportunism involving the procurement of an organization already trading as Tower Records. Entering Japan without a franchise was bold, and it proved successful by allowing the Tower brand to integrate into a community with an unobtrusive presence. Now the idea that each Tower store was unique unto itself was not just limited to the Americas.

Fact sheet

Company contacts

Companies nearby