U Succeed Technologies

Description

Worksheet in Word Format This worksheet has been designed to help us discuss what content would be on your web site, how it would help you meet your business goals, and what it might look like. 1. What is your business? Why do customers or clients come to you? What is your mission statement? 2. Purpose-Why do you want to be on the Internet? What business goals would the Internet help you achieve? What new services could you offer? Reach new customers Provide information to existing customers Sell a product or service Provide selected information in easily accessible web form Provide additional ways to communicate with your customer Provide new services to your customers Publish a news letter Have a up to date image Provide educational information Keep up with the competition Use bulletin boards to discuss topics Show pictures of your product Reduce printing costs Conduct surveys Email access Participate in news groups that discuss my business Participate list serves that represent my business Other: 3. What ideas do you have for things on your web page? Mission statement Company logo Description of your company, employees and each business segment Hours of operation Email address Map to your business Pictures of you or products Forms to get information Surveys Catalogue of your products Links to other sites Teleconferencing or chat sections Reciprocal links with complementary businesses, community "Friends" page Coupons and discounts Guest Book Discussion group boards Presentations (Power Point) New services that you could charge for if they were available on the internet Interactive data base Shopping card Credit card transactions Password protected information Listed in major search engines Listed in specialty search engines Listed in electronic white and yellow pages Email to selected customers Educational or humorous sayings or quotes Graphics Make documents or spreadsheets assessable over the internet as training manuals, policies. Music or voice Other: 4. Audience Who is your current market (profession or industry, age, location, income bracket)? Do you think your market has internet access or uses email? Does your market have physical disabilities as vision or mobility impaired? What is the market you want that you are not reaching? What is your competition doing with Internet marketing, advertising? What do your customers want from you? (examples: high quality, selection, low price, service, convenience ) What do you want from your customers? (examples: one time sales, repeat business, add on sales, service contracts) What message do you want to communicate to your audience? Describe in about thirty words what your business does. If you were going to search for your company on the internet, what are the words that you might use? 5. Other How do you currently market or advertise your business? Business Cards Brochures-direct mailing Brochures-broad mailing Newspaper-community Newspaper-city or national Industry related magazines Phone book white pages Phone book yellow pages Coupon books Newsletters Radio TV Trade shows or conventions Other: 6.

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