WordCom,Inc.

WordCom,Inc.

  • PO Box 308
  • Ellington, Connecticut
  • 6029

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Description

WordCom is a full-service direct marketing company. Founded in 1981, we have grown to be the leading target marketing company in the country producing high-quality direct mail for the financial services industry. We also serve clients in a variety of business-to-business and business-to-consumer campaigns. Why Pick WordCom? What are you looking for in a direct marketing partner? There are key traits that separate WordCom from other target marketing companies: Quality List Work: As mailing list brokers, we can obtain any commercially-available list in the country.

Tim Berger Tim is a Senior Vice President at WordCom. He attended Eastern Connecticut State University majoring in Business Administration with a concentration in marketing. Tim worked at Clarke American Checks for 22 years before joining WordCom in March of 2008. He played high school and college soccer and has been officiating soccer for over 25 years. Tim lives in Agawam, MA. Soccer must run in the family because his daughter Kayleigh also plays soccer at Southwick High School.

Customer Analysis: Analyze your customer database to identify your product distribution and cross-sell opportunities by branch, region or institution-wide.

An increasingly smaller number of your customers make up a larger portion of your profit. Because of this, more attention and care needs to be devoted to these highly profitable customers. And in an effort to maximize profitability, it’s pivotal that you can identify the next tier of profitable customers without wasting efficiency by communicating to those customers that lack potential entirely.

When WordCom was founded in 1981, the banking industry was going through major deregulation and introducing a variety of new products that lent themselves well to quality target marketing. Since then, the company and its people have become closely involved with the financial industry and its associations. Company founder and chairman, George Wachtel, has authored many articles on direct mail that have appeared in industry trade publications.

Products & services

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