Chadwick Consulting

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Description

Our mission is to improve company and individual performance in the graphic communications industry through business development resulting from research, strategy development, education and training, and publishing. The staff of Chadwick Consulting is experienced in customer and prospect research, sales team training, identification and development of company differentiation, team building, continuous productivity improvement, and supervisory development in the graphic communications industry.

: We provide clients with options for improved performance they didn't know they had. We accomplish this through information gathering, peer group conferences, education and training, consulting, and publishing.

From that perspective, my observation is that most Sales Reps, Business Development Directors, and CEOs want better options for where and how to develop additional business. Market conditions for developing new business for both current and new accounts are tough. Expect them to get tougher. It's from that understanding that we work to provide revolutionary information resources and systems not previously recognized or used for improving the productivity and options for productivity of your business development teams.

Chadwick Consulting, Inc. represents over thirty years of professional experience in account development and strategic marketing management in business-to-business environments.

Too many Sales Reps tend to develop a book of business, and then --- too quickly --- lose interest in continuing to win new customers’ work. Yet, we continue to pay them the same commission for serving current customers as (a) winning new customers, and (b) new business at current customers. The difference in value of new versus repeat business --- to the employer --- tends to be very different.

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