Sarah Lacy

Description

Sarah Lacy is an award-winning reporter who has covered high-growth entrepreneurship for more than fifteen years. She is the founder, CEO and Editor-in-Chief of PandoDaily.com , the site-of-record for the startup ecosystem. She lives in San Francisco.

Launching and co-hosting TechTicker has been an amazing experience that has challenged me, excited me, frustrated me and most of all given me a huge appreciation for how hard the video medium is to do well. It was a great change from being heads-down on one huge project, like I was in 2006 and 2007 with the book. But it’s not really my strength.

So, to sum up, we've got a column, I'm hosting one show, commuting an hour to be a regular guest on another and traveling around the world to write a book…is that enough to keep me busy? Hardly. That’s why I’m also announcing that I’ll have an ongoing gig with TechCrunch. Actually, Michael Arrington already did . Given my other responsibilities, I won't be there everyday, but I’ll be writing two-to-five posts per week, likely a lot on the weekends, a lot on airplanes and a lot from the road.

The idea was born back in the late 1990s. Argentina offered a tax benefit to encourage the planting of some 70,000 hectares of olive trees in poor areas of the country. Argentina had less than 20,000 hectares before the change. The catch was these groves had to be high density, a minimum of 300 trees per hectare. The incentives have worked well enough that Argentina’s Ministry of Economy and Production estimates that the country could be a top ten producer of the world’s olive oil supply within the next decade.

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