Zanthus

Description

The moral of the story? Home electronics gear that involves a substantial investment on the part of the buyer (several hundred dollars and up) has to be properly introduced and experienced in a compelling, interactive way. Fall short here, and your customers can’t begin to envision how your product or service will meet their unique needs. Self-serve online search, big-box stores and QR codes can take you only so far.

Doug has worked as a consultant and researcher for over 15 years, working closely with clients in the technology, telecommunications, and media industries. Client engagements include work with a major wireless company, a major regional telephone company, a leading connected home industry association, a premier global ISP, and top tier colocation and interconnection firms. Doug is skilled at managing both qualitative and quantitative studies across assessment areas, with a particular fascination with new product development and innovation.

For over 20 years, Sarah has been providing research insights that enable her clients to confidently make strategic business decisions. She manages projects which focus on new product development, brand and advertising tracking, positioning and messaging development, and customer satisfaction with new products and services. Her attention to detail enables Sarah to adroitly manage complex engagements, including multi-stage, multi-method, and long-term tracking studies.

As the founder of a media entertainment company, David has practical experience producing and marketing feature films, books, music and video games. He is also a former two-term state representative and remains active in community affairs, notably, on arts and education issues.

We never set out to become the biggest market research firm. Just one of the best. Our passion for research comes through in everything we do. Thoughtful project design. Inspired execution. Creative and actionable reporting. That's why many of our clients have relied on us for more than a decade. Rest easier with Zanthus today.

Company contacts

Products & services

Similar companies nearby